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Real experience. Real results. Real people.

At Strata, we help business owners and leaders step out of day-to-day firefighting and build strong, capable, well-run businesses.

We believe leadership isn’t about titles or corporate theory — it’s about vision, clarity, structure, and accountability.

Our job is to give you those tools, and the confidence to use them.

The Strata Story:

Strata was founded by Adrian de la Fuente, a business strategist, advisor and leadership trainer with over 25 years of hands-on experience.

Having owned and operated multiple businesses across the UK, Europe, the Middle East and New Zealand, Adrian understands the pressures, risks, and rewards of business ownership.

Some ventures failed. More succeeded.

That’s what makes the insight real — and why Strata’s approach works.

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The Strata Approach

No gimmicks. No generic frameworks.

Just proven methods that help people lead better and businesses perform better.

We call it real-world leadership development — built for Kiwi business owners who want to run smarter, not harder.

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We combine practical management training, personal development, and straightforward advisory.

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What We Believe

  • Clarity beats complexity. Simple, structured thinking drives better action.
     

  • Leadership is learned. Great owners can become great leaders with the right guidance.
     

  • Action creates results. Plans only work when they’re executed — consistently.

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